SHORTLIST 2024

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After an intense day of judging, we are pleased to officially announce the shortlist of finalists for the MPA Inspiration Awards 2024.

It has been fantastic to see the boundaries once again pushed in terms of quality and content, as well as seeing many new faces getting involved.

Your shortlist is as follows:

Campaign Categories

1. Best Digital Campaign

  • BoyleSports: A Winning SEO Strategy - Wavemaker North
  • Driving Sales, Sustainably - Mobsta, Wavemaker North & Child's Farm
  • Driving meaningful attention - Teads & Journey Further & Lily's Kitchen
  • Sven the stork delivers - IF.
  • Geo-powered: Driving results for SPAR - Spar, Blis and Carat
  • tails.com's Howling Success - Incubeta
  • Blinds2Go Digital Triumph - EssenceMediacom
  • AI Powered Innovative Growth In Travel - EssenceMediacom
  • Doctor Who's 60th Anniversary Specials - GumGum
  • Bee Network: Driving Manchester Forward - Republic of Media
  • The E-Gift That Keeps on Giving - PHD Manchester & Johnnie Walker Princes Street

2. Best Creative Campaign

  • Step inside a world of ingredients - Upp B2B
  • Sven the stork delivers - IF.
  • Get Comfortable With Numeracy - The Behaviours Agency
  • Benenden Health: Time For A Check-In - EssenceMedicom
  • A Real Force of Nature - Notorious Communications

3. Best Media Campaign

  • Mamma Mia! I Have A Dream - Wavemaker North and ITV
  • Giving Gamers the Power to Skip a Shower - iProspect
  • BBC – Traitors Season 2 - Havas Media Manchester
  • How Greggs Served Up Joy with ITV - Carat UK
  • News UK x Jet2 "That VIP Feeling" - News UK
  • Making Smoking History in Manchester - Republic of Media

4. Best Sales Team Campaign

  • Driving Sales, Sustainably - Mobsta, Wavemaker North & Child's Farm
  • Time For Another Check-In - Channel 4, EssenceMediacom, McCann Leeds & Benenden Health
  • Travis Perkins x Sport Social - Sport Social Podcast Network

5. Best Integrated Campaign

  • Glitching into the Flavourverse - Wavemaker North and Bauer Media
  • Let's Hit It - England Squash - C21 Creative Communications
  • Saving a Cultural Icon - Havas Media Manchester
  • Wise Words with Hillarys - EssenceMediacom
  • The Curse at Alton Manor - Smoking Gun x Alton Towers

6. Best PR/Social Campaign

  • Crisp 'N Dry : From Famine to Feast - Wavemaker North
  • We want Surcare - IF.
  • Fake Moss - McCann Manchester
  • The #EurovisionEffect - Havas Media Manchester
  • The Curse at Alton Manor - Smoking Gun x Alton Towers

Specialist Categories

7. Best Animation

  • McLaren 60 - THE MOB FILM CO
  • The IF Agency - Parcel to Go - Mighty Giant
  • Crafting a piece of 'Coaster History - TBWA\MCR
  • How can you use mindfulness as a parent? - Tracks and Layers
  • University of Manchester Animations - Kilogramme
  • British Red Cross - Powerful Emotions - Bearded Fellows
  • Bruntwood Sci-Tec - Boardwalk Studio

8. Best Video

  • Swift Motorhomes - THE MOB FILM CO
  • Manchester City - Champions League Film - Boardwalk Studio

9. Best Podcast

  • Endings - Purposeful Podcasts
  • Right To The Streets Podcast - GM Moving and MIC Media
  • We Change The Rules - Kalua
  • Having a GAS... - GAS Music Limited

10. Best Audio

  • Landsec - Fabulous Everytime - Kalua
  • The Meningitis Flag - GAS Music Limited

Unique Categories

11. Big Bang Award

  • Seventy7 delivers creative for Yodel OOH - seventy7
  • McLaren Lando - THE MOB FILM CO
  • Fake Moss - McCann Manchester
  • Showing our Pride for Manchester - Jam
  • THE OTHER PROSTATE CHECK - TBWA\MCR

12. Collaboration Award

  • A team on the same scary page - Wavemaker North x Smoking Gun PR x TBWA
  • Driving Sales, Sustainably - Mobsta, Wavemaker North & Child's Farm
  • Print drives digital success for Matalan - Whistl (Doordrop Media) Limited, Havas Media Network, Matalan
  • Wise Words with Hillarys - EssenceMediacom
  • Dreams x Shelter 'A Place To Call Home' - Fuzzy Duck and Audio Always
  • Save The bees - Sports Direct - GAS Music Limited

13. Martyn Hett Inspiring Manchester Award

  • Lifeshare A/W Collection - Notorious Communications
  • Right to the Streets - GM Moving

14. Innovation Award

  • The Times Whisky Guide - News UK
  • Golden Terra - THE MOB FILM CO
  • Apadmi & NHS - Transplant Path - Apadmi
  • Sky X Permutive - A Cookieless Future - EssenceMediacom
  • EMSidekick: A Digital Revolution - EssenceMedicom

People Categories

15. Apprentice Award

  • Bradley Potter - Wavemaker North
  • Maisie Jackson - Hunter Price International

16. Rising Star Award

  • Ben Ashcroft - Edison Media Ltd
  • Grace Sharp - Wavemaker North
  • Alfie Cobbold - THE MOB FILM CO
  • Tom Hyne - Apadmi
  • Lucy Beaumont - IF.
  • Sophie Gildert - EssenceMediacom
  • Izzy Bowles - Havas Media Manchester

17. College Student Award

  • Victoria Taylor - The Manchester College
  • Claire Owens - The Manchester College
  • Lily Curbishley - The Manchester College

18. University Student Award

  • Navya Bhupathiraju - Manchester Metropoltian University
  • Jessica Whittaker - Manchester Metropolitan University
  • Lauren Hammond - Manchester Metropolitan University

19. Freelance Hero Award

  • Hollie Fraser (Belton) - The Brighter Side
  • Adam Richardson - Defy Studios Ltd
  • Richard Gell - Theodore Communications

20. Media Sales Team of the Year

  • Mobsta
  • Sport Social Podcast Network
  • Immediate Media
  • Channel 4 Sales
  • Blis
  • Ozone
  • Clear Channel

21. Agency of the Year

  • Edison Media Limited
  • Wavemaker
  • Havas Media Manchester
  • Notorious Communications
  • Republic of Media

Grand Prix Categories

22. Best Place to Work

  • Edison Media Limited
  • C21 Creative Communications
  • Republic of Media

23. Best of the Best

  • To be announced on the night

24. Business of the Year

  • To be announced on the night

25. MPA Award

  • To be announced on the night

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